{"id":22557,"date":"2025-05-19T14:35:06","date_gmt":"2025-05-19T12:35:06","guid":{"rendered":"https:\/\/kunskap.websupport.se\/?post_type=ht_kb&p=22557"},"modified":"2026-04-16T11:09:27","modified_gmt":"2026-04-16T09:09:27","slug":"how-to-implement-cookie-blocking-with-easy-cookieiubenda","status":"publish","type":"ht_kb","link":"https:\/\/kunskap.websupport.se\/en\/kb\/implement-cookie-blocking-with-cookie-gdpr-manager\/","title":{"rendered":"Cookie & GDPR Manager \u2013 Implement cookie blocking"},"content":{"rendered":"\n

This guide shows how to implement cookie blocking using Cookie & GDPR Manager <\/a>together with Google Tag Manager (GTM), with prior blocking<\/strong> enabled.<\/p>\n\n\n\n

This means that non-essential cookies are blocked until the visitor has given their consent \u2013 a requirement under GDPR.<\/p>\n\n\n\n

Note:<\/strong> Before you begin, make sure you have configured the Cookie & GDPR Manager (iubenda) tags in Google Tag Manager. We have a simple guide for this available here<\/a>.<\/p>\n\n\n\n

If your website is built with WordPress, there is an official plugin you can use to add Cookie & GDPR Manager to your site. You can find our guide for that here<\/a>.<\/p>\n\n\n\n

What is Prior Blocking?<\/strong><\/h2>\n\n\n\n

The General Data Protection Regulation (GDPR) requires websites to obtain informed consent from users before using cookies that are not strictly necessary for the website\u2019s basic functionality.<\/p>\n\n\n\n

Prior blocking ensures that users have control over their personal data by allowing them to decide whether non-essential cookies should be placed on their device.<\/p>\n\n\n\n

Find your code in Cookie & GDPR Manager (iubenda)<\/h2>\n\n\n\n
    \n
  1. Log in to the Websupport control panel<\/li>\n\n\n\n
  2. Go to Services \u2192 Cookie & GDPR Manager<\/strong> <\/li>\n\n\n\n
  3. Click Go to app<\/strong> In the Cookie & GDPR Manager (iubenda) dashboard, locate Privacy Controls and Cookie Solution<\/strong> and click Configure<\/strong> <\/li>\n\n\n\n
  4. Make sure all your policies are in place and click Save and go to embedding<\/strong><\/li>\n\n\n\n
    \"\"<\/figure>\n\n\n\n
  5. Locate Privacy Controls and Cookie Solution<\/strong> again and click Embed<\/strong> to find the code for your website <\/li>\n\n\n\n
  6. Copy the code by clicking the gray button saying COPY<\/strong><\/li>\n<\/ol>\n\n\n\n
    \"\"<\/figure>\n\n\n\n

    Customize the code for Google Tag Manager<\/strong><\/h2>\n\n\n\n

    You need to add a few lines to the code you copied to ensure that your tags only fire when the visitor gives consent.<\/p>\n\n\n\n

    Paste the copied code into a text editor of your choice (e.g. Notepad, Word, or Google Docs). The code should look something like this:<\/p>\n\n\n\n

    <script type=\"text\/javascript\">\n\tvar _iub = _iub || [];\n\t_iub.csConfiguration = {\n\t\"askConsentAtCookiePolicyUpdate\":true,\n\t\"enableLgpd\":true,\n\t\"enableUspr\":true,\n\t\"floatingPreferencesButtonDisplay\":\"bottom-right\",\"lang\":\"en-GB\",\"perPurposeConsent\":true,\n\t\"siteId\":3138964,\n\t\"usprApplies\":true,\n\t\"whitelabel\":false,\n\t\"cookiePolicyId\":73037660, \n\t\"banner\":{ \n\t\t\"acceptButtonDisplay\":true,\n\t\t\"backgroundOverlay\":true,\n\t\t\"closeButtonDisplay\":false,\n\t\t\"customizeButtonDisplay\":true,\n\t\t\"explicitWithdrawal\":true,\n\t\t\"listPurposes\":true,\n\t\t\"rejectButtonDisplay\":true,\n\t\t\"showPurposesToggles\":true \n\t\t\t}\n\t};\n<\/script>\n<script type=\"text\/javascript\" src=\"\/\/cdn.iubenda.com\/cs\/gpp\/stub.js\"><\/script>\n<script type=\"text\/javascript\" src=\"\/\/cdn.iubenda.com\/cs\/iubenda_cs.js\" charset=\"UTF-8\" async><\/script>\n<\/code><\/pre>\n\n\n\n
    Now, copy the code below, including the initial \u201d , \u201c<\/p>\n\n\n\n
    ,\n        \"callback\": {\n            onPreferenceExpressedOrNotNeeded: function(preference) {\n                dataLayer.push({\n                    iubenda_ccpa_opted_out: _iub.cs.api.isCcpaOptedOut()\n                });\n                if (!preference) {\n                    dataLayer.push({\n                        event: \"iubenda_preference_not_needed\"\n                    });\n                } else {\n                    if (preference.consent === true) {\n                        dataLayer.push({\n                            event: \"iubenda_consent_given\"\n                        });\n                    } else if (preference.consent === false) {\n                        dataLayer.push({\n                            event: \"iubenda_consent_rejected\"\n                        });\n                    } else if (preference.purposes) {\n                        for (var purposeId in preference.purposes) {\n                            if (preference.purposes[purposeId]) {\n                                dataLayer.push({\n                                    event: \"iubenda_consent_given_purpose_\" + purposeId\n                                });\n                            }\n                        }\n                    }\n                }\n            }\n        }\n<\/code><\/pre>\n\n\n\n
    Paste the copied code into your original code, at the point we have shown in the screenshot below:<\/p>\n\n\n\n
    \"\"<\/figure>\n\n\n\n
    You should now have a full set of code that looks like the following:<\/p>\n\n\n\n
    <script type=\"text\/javascript\">\n\tvar _iub = _iub || [];\n\t_iub.csConfiguration = {\n\t\t\"askConsentAtCookiePolicyUpdate\":true,\n\t\"enableLgpd\":true,\n\t\"enableUspr\":true,\n\t\"floatingPreferencesButtonDisplay\":\"bottom-right\",\"lang\":\"en-GB\",\"perPurposeConsent\":true,\n\t\"siteId\":3138964,\n\t\"usprApplies\":true,\n\t\"whitelabel\":false,\n\t\"cookiePolicyId\":73037660, \n\t\"banner\":{ \n\t\t\"acceptButtonDisplay\":true,\n\t\t\"backgroundOverlay\":true,\n\t\t\"closeButtonDisplay\":false,\n\t\t\"customizeButtonDisplay\":true,\n\t\t\"explicitWithdrawal\":true,\n\t\t\"listPurposes\":true,\n\t\t\"rejectButtonDisplay\":true,\n\t\t\"showPurposesToggles\":true \n\t\t\t},\n        \"callback\": {\n            onPreferenceExpressedOrNotNeeded: function(preference) {\n                dataLayer.push({\n                    iubenda_ccpa_opted_out: _iub.cs.api.isCcpaOptedOut()\n                });\n                if (!preference) {\n                    dataLayer.push({\n                        event: \"iubenda_preference_not_needed\"\n                    });\n                } else {\n                    if (preference.consent === true) {\n                        dataLayer.push({\n                            event: \"iubenda_consent_given\"\n                        });\n                    } else if (preference.consent === false) {\n                        dataLayer.push({\n                            event: \"iubenda_consent_rejected\"\n                        });\n                    } else if (preference.purposes) {\n                        for (var purposeId in preference.purposes) {\n                            if (preference.purposes[purposeId]) {\n                                dataLayer.push({\n                                    event: \"iubenda_consent_given_purpose_\" + purposeId\n                                });\n                            }\n                        }\n                    }\n                }\n            }\n        }\n\t};\n<\/script>\n<script type=\"text\/javascript\" src=\"\/\/cdn.iubenda.com\/cs\/gpp\/stub.js\"><\/script>\n<script type=\"text\/javascript\" src=\"\/\/cdn.iubenda.com\/cs\/iubenda_cs.js\" charset=\"UTF-8\" async><\/script>\n<\/code><\/pre>\n\n\n\n
    Add the code to your website<\/h2>\n\n\n\n
    Once your code is ready, paste it into your website just before the closing <\/body><\/code> tag.<\/p>\n\n\n\n
    Publish in Google Tag Manager<\/h2>\n\n\n\n
    When everything is set up, publish your tags and triggers in Google Tag Manager to make them active on your website.<\/p>\n\n\n\n
    \"\"<\/figure>\n\n\n\n
    Test that everything works<\/h2>\n\n\n\n
    Make sure that:<\/p>\n\n\n\n
      \n
    • The cookie banner is displayed correctly <\/li>\n\n\n\n
    • No non-essential cookies are set before consent <\/li>\n\n\n\n
    • GTM tags only fire after consent is given<\/li>\n<\/ul>\n\n\n\n
      Summary<\/strong><\/h2>\n\n\n\n
      You have now connected Cookie & GDPR Manager with Google Tag Manager using prior blocking.<\/p>\n\n\n\n
      This means:<\/p>\n\n\n\n
        \n
      • Cookies are properly blocked before consent<\/li>\n\n\n\n
      • Your tags respect the user\u2019s choices<\/li>\n\n\n\n
      • Your website complies with data protection requirements<\/li>\n<\/ul>\n\n\n\n
        Next Steps<\/strong><\/h2>\n\n\n\n
        Add more tags in Google Tag Manager as needed and connect them to the correct triggers. Don\u2019t forget to publish your changes each time you update your configuration.<\/p>\n","protected":false},"excerpt":{"rendered":"
        This guide shows how to implement cookie blocking using Cookie & GDPR Manager together with Google Tag Manager (GTM), with prior blocking enabled. This means that non-essential cookies are blocked until the visitor has given their consent \u2013 a requirement under GDPR. Note: Before you begin, make sure you have…<\/p>\n","protected":false},"author":53,"template":"","format":"standard","meta":{"footnotes":""},"ht-kb-category":[540,406],"ht-kb-tag":[543,564,546],"class_list":["post-22557","ht_kb","type-ht_kb","status-publish","format-standard","hentry","ht_kb_category-cookie-gdpr-manager-web-hosting","ht_kb_category-web-hosting","ht_kb_tag-cookie-gdpr-manager-2","ht_kb_tag-cookie-blocking","ht_kb_tag-iubenda-2"],"yoast_head":"\nImplement cookie blocking with Cookie & GDPR Manager<\/title>\n<meta name=\"description\" content=\"This guide shows how to implement cookie blocking using Cookie & GDPR Manager together with GTM, with prior blocking enabled.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kunskap.websupport.se\/en\/kb\/implement-cookie-blocking-with-cookie-gdpr-manager\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" 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